Hell froze over this Super Bowl. PETA actually said something nice about our profession.
New Orleans — With a power outage, a Destiny's Child reunion, and a questionable last-minute call, this year's Super Bowl was full of surprises. But no surprise to PETA was the kinder direction that this year's crop of ads took: This was the first Super Bowl since all of the top 10 advertising agencies in the U.S. agreed never to use great apes in their ads—and sure enough, not one of this year's ads featured a chimpanzee or other great apes, and many used computer-generated imagery (CGI) to portray other animals.
"As this year's Super Bowl illustrated, top advertisers nowadays are exercising kindness and creativity instead of relying on captive great apes for cheap laughs," says PETA primatologist Julia Gallucci."
Well, at least there was kindness, anyway. Heyo!
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