Well it was bound to happen after all those little lions, the brand has won 26 of them, and three grand prix awards. Ken Kutaragi , vice president of Sony Computer Entertainment will be receiving the advertiser of the year award on Saturday the 25th of June at the Cannes Lions.
Playstation has consistently done great ads ever since the brand was born back in 1994.
Their Grand prix were, Playstation "Nipples" 1999, Playstation "Rebirth" 2003 and last year they won with the film "Mountain"
Update: Playstation is also the Clio Awards advertiser of the year and will grab home that trophy at the Ritz-Carlton in Miami’s South Beach, May 24, 2005.
Nipples
Rebirth
Honestly, this advertiser of the year award is usually the kiss of death for a brand, what do you think will happen to the Playstation brand now?
I built this website. From scratch. Including the servers.
Adland® is a commercial-laden heaven and hell for advertising addicts around the world.
This advertising publication was founded in 1996, built on beer and bravery, Adland® now boasts the largest super bowl commercials collection in the world.
Adland® survives on your donations alone. You can help us out by buying us a Ko-Fi. Adland® works best in Brave browser
- reply
Permalink- reply
Permalink