Segura Viudas, the Spanish maker of that sparkling wine otherwise known as cava, had Eleanor Friedberger play Auld Lang Syne on glasses with varying amounts of liquid in them. Nice little holiday ode. At first I was like, why Eleanor Friedberger, she of the Fiery Furnaces? Not that I'm complaining because I like her a lot, and can't wait to hear her new solo album. It just seems like a strange juxtaposition because her name doesn't spring to mind when I think of Cava.
But If it all seems random, this is the same person who did an album with her grandmother, so you know....
Client: Segura Viudas Cava USA
Brand Manager: Josep Ferrer
Agency: Naked
Chief Creative Officer: Izzy DeBellis
Art Director: Matthew Gould-Lucht
Copywriter: Jerry Abejo
Executive Producer: Kurt Peloquin
Managing Partners: Anthony Bianco & Paul Sevigny
Account Manager: Gabriella Dickens
Directed by GOOD LOOK
Produced by GOOD LOOK
Music and mix by Big Foote Music
Music arrangement Darren Solomon
Audio post mix Steve Depalo
Executive Producer Paul Seymour
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