Wieden + Kennedy New York continues its This is SportsCenter campaign, featuring anchors John Buccigross and Bram Weinstein. The anchors start snooping around the desks of Ohio State Buckeyes coach Urban Meyer and Oregon Ducks coach Mark Helfrich, after the coaches have left for the game. Which then begs the question...if they left for the game, why would Mark Helfrich leave his playbook in the desk?
yeah sorry, that pesky logic. I know.
Client: ESPN
Agency: Wieden + Kennedy New York
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