If you've been holding your breath since we posted the Ali Carter Lemon Drop Absolut Trailer July 1, exhale. We have the ten minute film. They've gone all the way retro, with badly edited cuts, hair in the gate and a soundtrack that is right groovy all the way through, and even made a very retro movie poster to fit with it.
The main character of the film, also named Lemon Drop, is played by Ali Larter of the NBC show Heroes and the movie series Resident Evil. Her character for the Absolut film was based on a Lemon Drop cocktail which is both sweet and sour, and the plot which never takes itself too seriously revolves around her using both sides of her personality to solve a caper involving missing kittens, an evil crooner, and a set of mysterious vials. The highly stylized film was directed by Traktor and can be seen at lemondrop-movie.com where it is accompanied by a downloadable movie poster and wallpaper. The film also stars Martin ‘Sensei’ Kove of the original Karate Kid.
Agency: TBWA\Chiat\Day, New York
Client: Absolut
Executive Producer: Mark Figliulo, Matt Bijarchi
Creative Director: Alisa Sengel Wixom, Kris Wixom
Writer: Alisa Sengel Wixom, Kris Wixom
Director: Traktor
Producer: Rani Melendez
Production Director: Robert Valdes
Agency Producer: Julia Menassa
Director of Photography: Christopher Doyle H.K.S.C
Editor: Rick Russell
Music Design: Jesper Gadeberg
Production Company: Traktor
Sound Design: T Terressa Tate
Effects: Motion Picture Company
Motion Graphics: Kalimera
Costume Designer: B Akerlund
Production Design: Tom Hartman
Adland® is a commercial-laden heaven and hell for advertising addicts around the world.
This advertising publication was founded in 1996, built on beer and bravery, Adland® now boasts the largest super bowl commercials collection in the world.
Adland® survives on your donations alone. You can help us out by buying us a Ko-Fi. Adland® works best in Brave browser
