Published on Adland (http://commercial-archive.com)
Link lust: The Abercrombie & Fitch Emergency Department, iphone.de and bad video ads.
By Dabitch
Created Mar 12 2008 - 17:05

The new Abercrombie & Fitch children's hospital [1] they got name it in exchange for a $10 million donation.

“It is troubling that a children’s hospital would name its emergency room after a company that routinely relies on highly sexualized marketing to target teens and preteens,” the members of the coalition wrote in a letter that was sent on Tuesday to the hospital’s office in Columbus, Ohio.

“The Abercrombie & Fitch Emergency Department and Trauma Center marries the Abercrombie brand to your reputation,” said the letter, addressed to five senior officers of the hospital. “A company with a long history of undermining children’s well-being is now linked with healing.”

Hat tip Leslie at BAP [2]

Werbeblogger [3] notes that blackberry owns iphone.de [4]. wtf?

Who needs a movie [5] could quite possibly be the worst video ever produced, evah in the whole wide world. The irony is of course that they are selling their ability to produce videos. Hat tip metachat [6]


Technorati Tags: advertising news [7]

Source URL: http://commercial-archive.com/node/142960

Links:
[1] http://www.nytimes.com/2008/03/12/business/media/12adco.html
[2] http://www.burnsautoparts.com/BAPsite/Index.html
[3] http://www.werbeblogger.de/2008/03/12/schnellschuss-links-am-11032008/
[4] http://www.iphone.de/
[5] http://www.youtube.com/watch?v=AC0sR5_NTFo
[6] http://metachat.org/index.php/2008/03/11/who_needs_a_movie
[7] http://technorati.com/tag/advertising news