
Over in Norway, this current outdoor poster campaign for WWF-campaign created by 2008scandinavia might look empty at first glance.. But wait, isn't there something teeny tiny just barely visible right there in the poster..? Lets take a closer look shall we?
There is indeed something in the poster, endangered animals and the line "soon, you won't be able to see it at all".
JCDecaux [1] donated the media space.



Creds: 2008scandinavia.com [2]
Links:
[1] http://www.jcdecaux.no/
[2] http://www.2008scandinavia.com/
[3] http://technorati.com/tag/press & poster ads
[4] http://technorati.com/tag/sway (pro-bono / non-profit ads)
[5] http://technorati.com/tag/