Around this time of year, practically everyone puts out a list of the "best" superbowl commercials. Or the worst. Two things these lists have in common include getting the year the ad aired wrong (no, really it happens a lot) and then 85% of the ads on their carefully chosen lists are identical to the ads on everyone elses list. ;)
So here's our twist on the lists, possibly most forgotten superbowl ads. It doesn't mean that they're bad, in fact some show up on other fun lists of good ads - people just don't seem to recall that they too were once superbowl ads.
Lets start at the beginning shall we? Way back in 1969 super bowl III commercials [1] this Gillette - Techmatic adjustable [2] ad could make me forgive all the other terrible Gillette ads if they just put this one back on the air. Please, pretty please Gillette, do it just once!
[3]
In the 1973 super bowl VII commercials [4], Joe Namath is so exited becaause "he's gonna get creamed" by none other than Farah Fawcett. I don't know what Joe thinks "creamed" means, but I'm sure it's naughty. This is hilariously cheesy.
Noxzema Joe Namath / Farah Fawcett
[5]
In the 1975 super bowl IX commercials [6] McDonald's test people on their jingle for the Big Mac, and they all fail. Sing it with me! Two all beef patties special sauce lettuce cheese pickles onions on a sesame seed bun. Now down a vodka and do it again faster! This should be a drinking game.
McDonalds - Big Mac
[7]
In 1979 super bowl XIII [8], Jim Fixx tries his hand at running puns. The whole ad is one running pun.
American Express - Jim Fixx
[9]
Back in 1981 super bowl XV [10], when long distance phone calls cost a fortune, the ad-men working on Indiana Bell somehow turned this to their advantage in "the kids are fine". Sneaky.
Indiana Bell - The Kids are Fine
[11]
In 1984 super bowl XVIII [12], when everyone was being wowed by the Apple 1984 ad, Atari had Alan Alda put together a computer in 26 seconds. Not a bad idea, but then Apple had Ridley Scott on their side so Atari was pretty much screwed and this ad soon forgotten.
Atari - Alan Alda - Get Started
[13]
I'm only pointing at the 1987 super bowl XXI [14] Footlocker ad because the art directions is like a New Order video without the Art, or direction.
Footlocker - Future Sports
[15]
John Cleese has been pretty good at selling out, on pretty funny projects. He is after all, John Cleese. In this 1992 super bowl XXVI [16] advert he shilled Magnovox by telling us all to go away.
Magnavox - John Cleese - Go Away
[17]
Remember this back in the 1995 super bowl XXIX [18]? Every time I see this I don't think it's the equipment he uses, but rather the equipment he hits that makes all the difference... ;)
Wilson - David and Goliath (1995)
[19]
Also in 1995, when jeans were the ugliest things on earth, you can see a young Keri Russell play the girlfriend while her man hides in the anonymous mans room.
Lee - Guy Shop
[20]
Which reminds me that you can see Sean Hayes (now famous as Will & Grace's "Jack McFarland") act out the same kind of scenario in a 1998 super bowl XXXII ad [21] where there is a party in the petites.
Bud Light - Shopping
[22]
There are plenty more where that came from, which ones are your favorite forgotten super bowl ads?
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