Bo-yah. The twin toon-ads make an appearance in the GetCreativity email alert. Adlands article is here: Ads imitate cartoons at Cannes - again. [1].
[2]
Links:
[1] http://commercial-archive.com/node/111888
[2] http://www.adage.com/cheetah/adage/creativity-template.html
[3] http://technorati.com/tag/press clippings about Adland