The folks at Leopold Ketel & Partners just launched a new campaign for the Oregon Humane Society. Finding that 1/3 of Oregonians don't have a single pet, they made it their cause to end petlessness by showing that pets really do make the world a better place.
The campaign includes TV, radio, print and outdoor ads.
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See print and credits inside.
CREDITS
Agency: Leopold Ketel & Partners
CD: Jerry Ketel
CW: Jason Maurer
AD: Brian Dixon
Illustrator/animator: Allan Sanders
Song: Laura Gibson
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