Back in May Saatchi & Saatchi's ad for Toyota's Rav 4 [1] was banned by the Advertising Standards Complaints Board in New Zealand after 17 people complained. The spot shows a husband and wife fighting over who gets to the car first. See more husbands and wives racing each other in badland [2].
Now the ad is being allowed back on television [3] for mature audiences only.
But today the appeal panel allowed Toyota's appeal and said the ads could run after 8.30pm for adult audiences only."In summary. . . the appeal is allowed provided that the advertisement receives an AO rating and is only broadcast during adult programmes," the board concluded in its decision.
Superadgrunts, check out the commercial:
[4]
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