Published on Adland (http://commercial-archive.com)
Mentos wins, Diet Coke still sucks.
By Dabitch
Created Jul 13 2006 - 08:29

Speaking of hamfisted public relations, heard the latest in the Diet Coke+Mentos fountain films? Mentos does the wise thing and announces a "geyser" video contest [1] to ride the wave of the diet coke+mentos fountain phenomenon. Diet Coke has decided to stop sulking and launched "the Coke Show" on their flash only site, which is impossible to link to so I won't. Uploading fountain-videos there seems more like an afterthought though as there are none there now. Score Mentos A++ Diet Coke: F


Technorati Tags: viral or youtube [2]

Source URL: http://commercial-archive.com/node/131576

Links:
[1] http://www.mentosgeysers.com/
[2] http://technorati.com/tag/viral or youtube