Published on Adland (http://commercial-archive.com)
Really bad company name of the week.
By Dabitch
Created Jun 15 2006 - 11:28

If you thought fit sliq [1] was kinky, you'll love Dong Energy. Oh yes its real, Dansk Olie & Naturgas, or DONG for short, have decided to expand and in order to internationalize their brand the spent a bundle on a new name and logo, and ended up with this:
Dong energy

Seriously [2]. Its for real. Those innocent Danes don't know what a dong is.

Thanks to Nuxx [3] for the laughs.


Technorati Tags: marketing mishaps [4]

Source URL: http://commercial-archive.com/node/131203

Links:
[1] http://commercial-archive.com/130778.php
[2] https://www.dong.dk/pls/portal/url/page/DONGUK_PG_MAIN
[3] http://commercial-archive.com/~Nuxx
[4] http://technorati.com/tag/marketing mishaps