Published on Adland (http://commercial-archive.com)
Adidas a3 Gigaride- similar ads to Puma?
By caffeinegoddess
Created Mar 4 2006 - 23:16

It's definitely not a case of badland, but when I first saw Adidas' new spots for their a3 Gigaride I did experience a bit of deja vu. I instantly thought of Gyro's GBH's Puma campaign from the beginning of last year. In one way it's a bit odd as these ads are not your usual Adidas fare. A tiny bit of digging, and I found that both Adidas and Puma are owned by brothers but not by the same parent company [1]. So perhaps that's it. Could it be some subliminal way to tell the world they are linked? Nah.

More spots inside for you SuperAdgrunt folk.

Adidas a3 Gigaride - Rhinos
[2]

Adidas a3 Gigaride - Frogs
[3]

Puma- Bird 2004
[4]

Puma- Ants 2005
[5]

Puma- Bee 2005
[6]

The others in the campaign included: Puma - Butterflies [7], Puma - Chimp [8], Puma - Mice [9], and Puma - Deer" [10].


Technorati Tags: [11]
Source URL: http://commercial-archive.com/node/128212

Links:
[1] http://news.ft.com/cms/s/9eec820e-4d1f-11da-ba44-0000779e2340.html
[2] http://ad-rag.com/128210.php
[3] http://ad-rag.com/128209.php
[4] http://ad-rag.com/120057.php
[5] http://ad-rag.com/117056.php
[6] http://ad-rag.com/120296.php
[7] http://ad-rag.com/117057.php
[8] http://ad-rag.com/117058.php
[9] http://ad-rag.com/120294.php
[10] http://ad-rag.com/120295.php
[11] http://technorati.com/tag/adrants