I'm sure seasoned adgrunts remember Charlie Fisher, he's the fella that won the Bush in 30 seconds Moveon.org Superbowl ad [1] competition with his film Child's Pay" [2]. Viacom rejected the ad from being aired [3] during the 2004 bowl sadly.
So what's he done recently? Charlie and has now left Leo Burnett in Copenhagen and started his own shop, smallbutglobal [4]. And he's made this film for V28 [5] who make really powerful tools. No we mean really powerful.
See the film Helicopter here [6], or download it straight from here. [7] (wmv file)
Links:
[1] http://ad-rag.com/108035.php
[2] http://www.bushin30seconds.org/view/01_small.shtml
[3] http://ad-rag.com/108411.php
[4] http://www.smallbutglobal.com
[5] http://v28power.com/
[6] http://www.netsummary.dk/vis?u=/player/film/screw_carefully.swf
[7] http://www.netsummary.dk/helicopter/helicopter.wmv
[8] http://technorati.com/tag/viral or youtube