The Scotsman [1] reports that a furniture shop's poster with the slogan "sofakinggood" was banned today. The Advertising Standards Authority banned the poster [2] stating it could be viewed as containing swearing and "was likely to cause serious or widespread offence". It received seven complaints.
The company had argued it used the slogan because it sold sofas, its customers considered it to be "king" and it was "good" at its trade.
This isn't a new thing for this company either. Here's an ad from last year using the same idea for their company slogan.
Funnily enough, it wasn't banned. A bit hypocritical of the ASA to ban this new one.
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