Somebody at Budweisers ad agency thought they were clever making fun of last years superbowl Janet Jackson nipplegate as they wrote a script explaining how the mishap happened. Somehow this bland gag got approved and shot as well. If you want to see the ad, point your browser here for a streaming Quicktime version [1] which is embedded deep down the regular Bud site [2].
Adage reported it today ANHEUSER-BUSCH KILLS JANET JACKSON SPOOF AD [3] Marketer Will Not Run 'Wardrobe Malfunction' Super Bowl Spot
"We mutually agreed it would probably be best not to run it," said Bob Lachky, Anheuser-Busch vice president for brand management and director of global brand creative. He noted the ad tested well. ..Hat tip to the lovely tlevitz [4] who gabbed on adlist.
Links:
[1] http://www.budweiser.com/mediaviewer.html?showFile=wardrobe_malfunction.js
[2] http://www.budweiser.com/
[3] http://adage.com/news.cms?newsId=42400
[4] http://ad-rag.com/~tlevitz
[5] http://technorati.com/tag/advertising news