Published on Adland (http://commercial-archive.com)
Aguilera declares her vote
By deep.ed
Created Jul 21 2004 - 12:26

Christina Aguilera and other stars as well as upcoming stars taking part in a campaign to get young people to vote in the 2004-election.

It's the Declare Yourself, a nonpartisan, nonprofit initiative (PSA) that have started the campaign and the agency involved is Benenson Janson.

The overall concept of the campaign is anything but subtle, featuring glamorously shot yet graphic depictions of young Americans literally silencing themselves by sealing their mouths through a variety of methods.

Read more at Advertising-UK - Advertising news [1] and check out the campaign at www.declareyourself.com [2]


Technorati Tags: advertising news [3]

Source URL: http://commercial-archive.com/node/111982

Links:
[1] http://www.advertising-uk.co.uk/adv_news.taf?_function=detail&_record=202130&_UserReference=3884E09E37ADE865C4A7B64E&_start=1
[2] http://www.declareyourself.com
[3] http://technorati.com/tag/advertising news