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Macintosh - 1984 (1984)

Submitted by Dabitch on Sun, 01/08/1984 - 13:18.
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Macintosh - 1984 (1984)
This ad rewrote ad history in 1984 - not only by being a fantastic ad that (re)launced the Mac - but also for their ingenious media buying.

Read this! To view commercials you need to be upgraded to SUPER ADGRUNT . You are not a super adgrunt.
First log in. Then these are your upgrading to super adgrunt options either by VISA Or Mastercard credit cards- as a super adgrunt you can watch all 40.000 Quicktime commercials in the archive. If you have any questions, try reading the frequently asked questions, thanks.
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Submitted by paddy on Fri, 10/04/2002 - 08:59.

Directed by Ridley Scott not long after the release of Blade Runner. A monumental moment in "event marketing"; a tribute to Steve Jobs' vision. When the ad was presented to the Board of Directors of Apple Inc., they hated it, tried to scrap the commercial and re-sell the Super Bowl ad time ($800,000) that the company had already purchased. But, Jobs prevailed and we watched this 60 second movie in the 3rd quarter of SuperBowl XVIII. Our jaws dropped...

Submitted by jrliberto on Wed, 05/07/2008 - 17:08.

A classic and timeless piece.