Watch this space
Submitted by cip on Thu, 07/18/2002 - 13:53.
"It's a dark, gory type of game and we thought it was appropriate to raise advertising to a new level."
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hehe. you'll laugh at this cip - double post
Death to advertising as we know it. on March 21 was the first time the story ran here.
"Shaun White from Acclaim even coined a term for the new media and defends it: " The concept of what we're calling "deadvertising" is entirely consistent with the theme of Shadow Man, and provides us with a permanent prescence for our advertising."
It is a publicity stunt. Congratulate them for making it to the Guardian.