ESPN 360 - “Insecure” -(2008) :30 (USA)

Immesoete’s last in a series of three spots for ESPN 360, an online sports haven for die-hard fans, exposes the importance of a man’s “fanhood” in the vulnerable space of a locker room. When one towel-wrapped sports enthusiast threatens a fellow aficionado’s fanhood, the latter brings out his barbed wire (a tattoo of some, that is). After all, it is a male’s prerogative to embarrass himself simply because he wants to emerge victorious as…the manliest.
Agency: Arnold Worldwide

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