SSL

Co-advertisement

Submitted by nicolas82 on Thu, 04/12/2007 - 18:37.

tags: co-branded

Technorati Tags:
‹ Help needed- photos of coca cola ads from around the world Dig the House Production Casting site! ›
Submitted by nicolas82 on Thu, 04/12/2007 - 15:55.

Hi guys,



my name is nico from italy and im doing a reseach about a new type of advertisement the co-advertisement, for example when 2 different brands join together to make a commercial. Sometimes this 2 brands work in different field and are not in collaboration.



For example in germany DHL and Kinder joined together and whilst u see the usual nutella advertisement, in the background u can see a yellow DHL van. Or an other example nowadays in italy Coca cola joins I.tunes in the promotion of the music online.



do you have other example in you countries?

thanks a lot