
Tourism Australia today launched “Transformation”, a new advertising campaign being rolled out in 22 countries around the world. Baz Luhrmann, known for his movies Moulin Rouge and William Shakespeare’s Romeo and Juliet, was responsible for the television and cinema commercials set in New York, Shanghai and Western Australia.
Original music for the New York commercial, Billabong, was composed by Sydney composer and song writer Elliott Wheeler, from sound and music boutique Nylon Studios.
The music for the New York spot was composed and recorded within a 48 hour timeframe in early September. Film directors Baz Luhrmann and Bruce Hunt called Nylon Studios on a Friday night a month before the launch, asking for a demo to be completed by the following Monday. Elliott composed two pieces on the Saturday before recording them with a string ensemble from Sydney Symphony Orchestra on the Sunday morning.
Once the creative team had chosen one of the tracks further work included the addition of multiple layers of piano tracks to create a a signature sound for the main piano melody, and careful sound engineering and mix by Wayne Connolly. Encouraged by warm response to the soundtrack, Wheeler has written an extended version with lyrics recorded by Abby Dobson from Sydney band Leonardo’s Bride.
“We wanted to use strings, but not on such a scale that we’d be dictating to the audience what they were meant to feel, so in the end we went with a much smaller chamber ensemble. We put a lot of energy into finding a balance between the intimacy expressed in the dialogue, and the grandness seen in the cinematography.”
Hello, my name is katie partridge and im a fourth year student at glasgow caledonian university. my final dissertation is about the adverts of global companies such as coca cola and mcdonalds to show how they differ around the world in order to suit different cultures. in order to complete my final dissertation i need photographs of coca cola or mcdonalds adverts from around the world to show how they differ from country to country. A list of items from a mcdonalds menu would also be much appreciated. help would be very much appreciated! confused
please email photographs to -
kpartr10@caledonian.ac.uk
Thankyou!
Here is a USA McDonald*s menu
From here you can go to McDonald*s websites worldwide for more menus.
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The one night stands in the bathroom
The flame still burns
The cotton ball waits its turn
The syringe ran away with the spoon
Depending on your budget you can also check Lürzers Archive
http//www.luerzersarchive.net/
Search it for free, and enough Coke stuff you need comes up buy the online access. They have a lot of ads, but they only carry "The good stuff", but the archives go back many years.
And check Flickr - you*ll find a bunch of people who post ads.
http//www.flickr.com/search/?w=all&q=McDonald%27s+ad&m=text
*ding ding ding*
yer welcome!
Oh I know, she*ll probably be back on Monday. Just as long as she checks back in, I*m happy. wink
grin
I hope she is not one of those users who posts once, and we never hear from her again.
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The one night stands in the bathroom
The flame still burns
The cotton ball waits its turn
The syringe ran away with the spoon
confused rolleyes hey thankyou so much for your help! no no i aint a user! i totally forgot to check back but i really appreciate the help! thankyooooou so much! grin
dabitch! just went on flickr and have found alot of adverts that i can use in my dissertation! thankyou guys for your help! im wel chuffed! grin