Looking for info on agency resources
Hi there,
I*m based in the UK but am looking into launching a new business consultancy service for advertising agencies in the United States, and wondered if anyone knows of anything similar that*s already out there?
I*ve checked the more obvious trade sites and organisations - AAAA, AAF, ANA, AdForum, MediaPost and so on - as well as running searches on any combination of "new business", "leads" etc but haven*t found anything at all as yet. I*m getting a pretty good haul of sites to do with every other aspect of marketing and comms, but am starting to run dry on ideas of where to look!
Basically, the new service would be subscription-based, and would provide agencies with established, genuine new business leads and opportunities that (ideally) haven*t been published anywhere else. To give you a rough idea, leads might include an account pitch or review process that*s about to start, a new company or product launching that doesn*t have an agency already, an advertiser who*s got an advertising agency on record but is looking for someone smaller to take a project etcetera.
If anyone knows of a service like this, or indeed anything that fills the same function (giving advertising / marketing agencies new business leads), I*d be very grateful for suggestions or advice.
Answers on a postcard...?
Thanks very much.
lellerton
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I wonder how this panned out.