In-store Ads makes you buy more?
Submitted by Hidden Persuader on Mon, 06/14/2004 - 13:59.
Ok so much of our groceries shopping is habitual than considered, and we buy stuff when we spot it even if they're not on our list. Is in-store advertising the next focus-big thing for marketers and agencies? »» International Herald Tribune
related post by caffeinegoddess Tesco gives shoppers in-store adverts
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