Favorites

FFL Paris has launched a new campaign for Orangina with the help of Psyop via Stink, The Mill, Cinedroid, Amber Music, and Trim Editing. Superadgrunts, click on the image below to see the spot.

From Todd Mueller, Creative Director/Co-founder, Psyop:

I guess it goes without saying that when you get the opportunity to spray Orangina all over the chest of a sexy bunny girl, you go for it. That was basically the motivation and creative charge throughout the production; raunchy naughty furriness. The agency FFL were amazing to work with and just kept pushing us to get furrier and naughtier. The production team at The Mill and Stink brought everything they had to the table and the results are phenomenal. Now that we are finished, it's a bit sad to leave this crazy world behind. There's so much more to find out about this forest and these sexy creatures.

The print ads follow the themes set up in the TV spot. Below is a sampling of the 12 different variations for the print.

Starbucks have finally ended their dispute with HaidaBucks. HaidaBucks, a small Canadian coffee shop. is owned by three Haida men and one man married to a Haida woman - hence the name, as they are Haida-Bucks. Geddit?

Joseph Arvay, one of the lawyers acting for HaidaBucks, was also pleased with the outcome. "Starbucks has underestimated these proud young Haida men. Far from rolling over at Starbucks' command, they stood their ground, refusing to make any changes to their name or logo, and rightly so. They stared down the bully and the bully blinked."

For those who can't tell the difference between HaidaBucks and Starbucks HaidaBucks provides a handy chart.

Haida (pronounced Hi-Duh) is not the same as Star
Got that? Let's make sure. Haida -- Star -- Haida -- Star.
See how easy that was? The two words are completely different! How about that?

Somehow appropriate to add this Vietnam Starbucks Remix image found via BoingBoing.

On November 20th of 2000, Leo Burnett released a commercial into the airwaves for a scrappy UK fish canner by the name of John West. Using a delightful blend of ursine humour, animatronic costumery and street-smart martial arts, the spot soon took off all over the Web, ending up in a plethora of in-boxes around the world. Then, in late January of 2001, three surprisingly similar concepts swam across the pond and leapt into the living rooms of America... (Would you like to know more? WARNING - four films in one go fast lines only!)

Does this sound familiar? Twentythree pointers to clue you in to if you are a prostitute or simply an advertising creative. The similartities are endless.... (oh, and do please add yours!)

... OR does it?

Is this a case of dupliclaims - or are these just wet dreams of creatives?

...and what we really mean.
-"We'll certainly consider that"
-Don't make me laugh!

There is a major opportunity
We need your money

Our advice to you
Our invoice to you

That's a good point, but...
I've heard some rubbish in my time...

We've been thinking
Because you obviously haven't

There's a lot of support for this concept
This is our only concept

May I make a suggestion
Do this or you're neck deep in shit

That's a challenging brief
What the FUCK do you mean?

We'll need to visit the factory

claymore "To quote from Reach and Frequency, competition is stiff".

Trojangames.co.uk - Where the Americans are masters of the precision vault and the Ukranian pelvic weightlifting team hold arms out for three lights. A sure-fire viral condom campaign in the making, Trojan proves the brits have humor, if not sex even!

[via MilkandCookies]

The Scotsman speculates about the effectiveness of shock tactics in advertising, when it works, and when it doesn't. Says the following about the latest Barnardo campaign.

"...the picture of a child shooting up turned heads but did not necessarily have people reaching deep into their pockets. It was obvious the image had been digitally altered, which perhaps led people to switch off..."

Barnardo's uses shock tactics to tackle child poverty, this strategy has backfired. More than 60 people contacted the Advertising Standards Authority (ASA) through its website, and dozens of people called the within hours of the ads appearing.

The first in the series of newspaper adverts from Barnardo's shows a new-born baby with a cockroach crawling out of his mouth. Another advert in the "silver spoons" campaign features a baby with a methylated spirits bottle in its mouth while a third shows a baby with a syringe.

The headline on the adverts says: "There are no silver spoons for children born into poverty." Read more to see the ads.

Onitsuka Tiger enlisted the help of Blueberryfrog in Amsterdam to help create a buzz about their sneakers.
Over the years Onitsuka Tiger has built a reputation as a champion of sporting design. One particular golden moment was the 1964 Tokyo games where the highest number of Japanese winners who ran, jumped and vaulted to glory were wearing Onitsuka Tiger. This combination of winning athletes, and pioneering footwear became known as the "Spirit of '64". Three of these winning styles are being re-released as the Tokyo 64 Collection in January '04.