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Update - we've updated this so much we had to make a new super bowl commercials spoiler post here..

If you want to be surprised come February 3rd, *do not* read more for the most detailed inside scoop we are able to provide. During the week we'll be updating this information as final Super Bowl commercial news comes to light, as it typically does as we close in on the finish line. We are posting the 2008 Super Bowl XLII commercials here already.

Inside you will find information on advertisers, agencies, directors, concepts and more.

Again - if you don't want to see this information - you don't have to - but you have been warned that clicking "read more" will definitely give you more.

UPDATED! - 01/28/08 @ 4.30pm EST, UPDATED! - 01/29/08 @ 7.30am EST, UPDATED! - 01/29/08 @ 11:15am EST, UPDATED! - 01/29/08 @ 3.35pm EST, UPDATED! - 01/29/08 @ 6.05pm EST, UPDATED! - 01/30/08 @ 6.53am EST, UPDATED! - 01/31/08 @ 7:15am EST, UPDATED! - 01/31/08 @ 10.15am EST
UPDATED! - 02/01/08 @ 7.23am EST

We've all been there, when your client or boss says something incredibly stupid in he heat of the moment.
Lines like "What's the latest I can approve this and still have it ASAP?". Classics like "Perfect! See changes." and such - well Jim from Coudal.com and myself want you to AdVent!
Tell us the stupidest lines you've ever heard, and get a chance to win a 20pack from Jewelboxing, the professional-grade, short-run DVD/CD packaging system.

Best two stupidest lines win a 20pack from Jewelboxing- so you can make a great looking send-off portfolio or reel and get the heck out of that agency. ;)

According to the NYT Xerox Hopes Its New Logo Doesn’t Say ‘Copier’ - well good news Xerox, it doesn't. It says "beach ball" or "hard peppermint candy" but not "Copier" or anything else you actually do.

"Our new brand reflects who we are, the markets we serve and the innovation that differentiates us in our industry. We have expanded into new markets, created new businesses, acquired new capabilities, developed technologies that launched new industries -- all to ensure we make it easier, faster, and less costly for our customers to share information." source press release

Sure, OK. Would you like a mint?

Update: My fave design-writer Armin at Brand New reports that one of the reasons Xerox did this drastic change was because it animates better.

I find it rather humorous — and please excuse me while I get my biggest gripe out of the way — that this logo "animates" better and how it's a key strength. Yet, the best that could be done (at least at launch) is this? Seriously?

Bonus points for :Conspiracy Theory No. 1: Kodak + Xbox 360 + X-MEN III.

By now most of you have probably taken a gander at the 2007 Adland Roundup - A look back at the year in advertising. And as usual, we're bringing you the best, worst, craziest, and otherwise notable ads of the past year. So, enjoy this first bite-sized installment and check back soon for the rest.

Trend Alert: Hand Concepts:
VW - Galanty Show (2007) 1:25 (Germany) and Draught Guinness - Hands (2007) 0:60 (UK)

The Advertising Producers' Association has released this year's list of the Top 50 British ads of the last 12 months. The themes this year show a trend moving away from humor and moving more towards fantasy.

The APA chairman, Steve Davies, said the results marked a shift away from humorous ads, such as Virgin's "Idle Thumbs" campaign, which featured among last year's winners.

"This year's results certainly indicate that there is some movement away from humour, which was in danger of nearing saturation point," he said,

"It would seem that the latest trend is more about taking consumers into a fantasy world. It's a healthy demonstration of how advertising continually evolves."

Ads were judged by leading advertising creatives, directors and members of production and post-production companies.

Read on to see the list...

Adland's crew has been rather swamped of late. Our adlist mate, Brandon, posted (gosh was it really a month ago now! yipes!) on The Executive Coloring Book, printed in the 1960s. Fellow crewman Claymore happened to have a copy of the original book and did us the favor of scanning the pages. See the coloring book images here.

Thank you, dear gabmouth at Grey for sending is this super weird homage to Sinhead.

No more skyline views and cushy offices for Grey NYC's creative department. Creative Director Tor Myhren gets them ready for the move to CubicleLand on the second floor.

My God, is that lipgloss on Tor?

The sincerest form of flattery has happened to Polarbröd - makers of traditional arctic flatbread (my fave) - as their company logo and trademark has been hijacked by trendy T-shirt companies down under and over in Asia. This isn't the seventies however, people travel a lot more than they used to, in real life as well as on the web, and if there's something us northerners are known for - apart from the stereotypes about being quiet people and always leisurely slow (yah, right) - is that we're dead honest folks who just want things to be set straight. So, naturally a vacationing northerner who spotted the Tee's told Polarbröd about the plagiarism and Polarbröd are now sending "sternly worded letters" to both Yest style.com and Zanerobe.com.au. "Sternly worded" where I come from means "we're getting our gun", or at least "we're getting our lawyers Bird & Bird". Expect a letter from the land of midnight fun T-shirt dudes.

This has been going around for a bit, but in case you missed it (like me) here you go.

Stein Mart's been going through a few changes after a little case of Phallingsalesitosis ... New CEO... new agency... and now a new campaign starring one of the spiffiest new characters in recent advertisingdom.

Superadgrunts, come see what retail advertising wonders DeVito/Verdi hath wrought.
Take THAT, Bloomacyneimansakmarshall!

Perfume - Mirror - Purchase - Tip - Halloween