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The new Pony campaign, a relaunch of Pony in 120 countries, created by fred & farid at Goodby Silverstein in San Francisco shows the star of shoes - contortionist feet!

Read more to see five print/posters from the campaign.

Lundberg & co, Sweden have created an ad campaign for Medocular where they give contact lenses the finger. No, really, they do!

Medocular wanted to remind people who have slight sight damage that glasses and lenses aren't the only option out there, some sight problems can be corrected. With this subway and newspaper print campaign, they want to attract people who are really tired of their old lenses and poking fingers in their own eyes.