Chinese New Year is less than ten days away. Reach Agency tapped a special artist to help Panda Express celebrate. They collaborated with Brooklyn-based, American Chinese artist Jing Wei who created festive new packaging, depicting the traditions of the holiday, while also sharing an inspiring message of togetherness and hope.

Reach Agency
Managing Partner: Gabe Gordon
Senior Creative Strategist: Emily Wang
Director: Ryan Ovadia
DP: Garrett Shannon
Editor: Daniel Ainsworth

art

about the author

kidsleepy CD copywriter with 18 years experience who has worked in many cities including New York, Atlanta, Montreal and currently Los Angeles. I snark because I care.